Help Light the Night in Honor of My Dad

I'll never forget the day my parents told me my dad had cancer. I was 11 years old, and terrified of what it meant. Would I get sick too? Was my dad going to die? What would happen to him? He was diagnosed with a rare form of skin cancer called Mycosis Fungoides -- a... Continue Reading →

Winterspell by Claire Legrand

The Sugar Plum Fairy is not coming to the rescue in this darkly reimagined version of a holiday classic. Claire Legrand's Winterspell is a luscious and seductive twist on The Nutcracker, which will enchant readers from the very beginning. New York City, 1899. Clara Stole, the mayor's ever-proper daughter, leads a double life. Since her... Continue Reading →

Book Review: Winterspell by Claire Legrand

The Sugar Plum Fairy is not coming to the rescue in this darkly reimagined version of a holiday classic. Claire Legrand's Winterspell is a luscious and seductive twist on The Nutcracker, which will enchant readers from the very beginning. New York City, 1899. Clara Stole, the mayor's ever-proper daughter, leads a double life. Since her... Continue Reading →

What the Moon Said by Gayle Rosengren

Review by 12-year-old, Abby Bingham. When I read this book my heart just melted over Ester, a little girl from Chicago who lived during the Great Depression. Ester doesn’t quite fit in with her family. Her ma is superstitious and is very strict. She believed if you do something wrong it could bring bad luck.... Continue Reading →

More Ideas for Book Promotions

book promotions banner

Expanding on last week’s post, here are even MORE ideas for ways to promote your book. I’d LOVE to work with any of you authors and/or publishers out there through my family business, Jag Forms, on coming up with fun, creative ways to promote your latest title(s).

Jag Forms

Last week, we featured some real-life examples of projects we’ve done for authors and publishers looking to promote their books. And in the past, we’ve talked about some popular promotional product ideas for books and authors.

Today, we want to share even more! These are some of our favorite ideas for authors and/or publishers to consider when promoting different books:

Character Swag

Maybe your character is known for wearing a plastic ring or a special charm bracelet. Or maybe he loves Hershey’s miniatures. Or maybe she wears a certain piece of jewelry, or has an iconic pair of sunglasses. Simon & Schuster recently sent out pairs of red heart-shaped sunglasses for Morgan Matson’s new book Since You’ve Been Gone. You’ll notice they’re the same sunglasses one of the characters is wearing on the book’s cover:

since you've been gonesince you've been gone mailer

Whatever this item is – why not produce it for your fans to wear…

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#RockTheDrop 2014: Some Thoughts

So today was #RockTheDrop - an annual effort organized by readergirlz and partners to promote Teen Reads Day, by encouraging people to leave YA books out in the wild for teen readers to discover them. I've participated for several years now, and I discovered something this year: teachers and librarians have no idea what this... Continue Reading →

Book Review: Pivot Point by Kasie West

By the time you finish reading this review you will be online purchasing both 'Pivot Point' and Kasie's next book in this duo 'Split Second' which hit bookstores Feb 12th, 2014! Knowing the outcome doesn’t always make a choice easier . . . Addison Coleman’s life is one big “What if?” As a Searcher, whenever... Continue Reading →

Pivot Point by Kasie West

By the time you finish reading this review you will be online purchasing both 'Pivot Point' and Kasie's next book in this duo 'Split Second' which hit bookstores Feb 12th, 2014! Knowing the outcome doesn’t always make a choice easier . . . Addison Coleman’s life is one big “What if?” As a Searcher, whenever... Continue Reading →

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